Self protection vs. opportunity seeking in business buying behavior - an experimental study

Jacob, F. and Ehret, M. ORCID: 0000-0002-2478-8889, 2006. Self protection vs. opportunity seeking in business buying behavior - an experimental study. Journal of Business and Industrial Marketing, 21 (2), pp. 106-117. ISSN 0885-8624

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Item Type:	Journal article
Publication Title:	Journal of Business and Industrial Marketing
Creators:	Jacob, F. and Ehret, M.
Publisher:	Emerald
Date:	2006
Volume:	21
Number:	2
ISSN:	0885-8624
Identifiers:	Number Type 10.1108/10610420610651331 DOI
Divisions:	Schools > Nottingham Business School
Record created by:	EPrints Services
Date Added:	09 Oct 2015 10:40
Last Modified:	09 Jun 2017 13:36
URI:	https://irep.ntu.ac.uk/id/eprint/16394

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