Qualitative projective techniques in political brand image research from the perspective of young adults

Pich, C. ORCID: 0000-0003-1259-2827 and Dean, D., 2015. Qualitative projective techniques in political brand image research from the perspective of young adults. Qualitative Market Research: an International Journal, 18 (1), pp. 115-144. ISSN 1352-2752

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Item Type: Journal article
Publication Title: Qualitative Market Research: an International Journal
Creators: Pich, C. and Dean, D.
Publisher: Emerald
Place of Publication: Bingley
Date: 2015
Volume: 18
Number: 1
ISSN: 1352-2752
Identifiers:
NumberType
10.1108/QMR-12-2012-0058DOI
Divisions: Schools > Nottingham Business School
Depositing User: EPrints Services
Date Added: 09 Oct 2015 10:51
Last Modified: 09 Jun 2017 13:42
URI: http://irep.ntu.ac.uk/id/eprint/19283

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