Probst, E., 2010. Exploring hedonistic consumption from an identity perspective: an interpretative study. DBA, Nottingham Trent University.
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Abstract
This paper is the fifth in a series of six written as part of an investigation of consumer beliefs and attitudes towards luxuries. Numerous studies concerned with luxury consumption look at what luxury is and enables (Berry, 1994; Dubois and Laurent, 1996; Dubois et al., 2001; Lageat et al., 2003; Phau and Prendergast, 2001; Vigneron and Johnson, 1999). This document is aimed at filling a gap in knowledge by investigating how consumers create the meanings they associate with luxury and how consuming luxury influences their identity.
Item Type: | Thesis |
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Creators: | Probst, E. |
Date: | 2010 |
Divisions: | Schools > Nottingham Business School |
Record created by: | EPrints Services |
Date Added: | 09 Oct 2015 09:35 |
Last Modified: | 21 Jul 2016 11:11 |
URI: | https://irep.ntu.ac.uk/id/eprint/207 |
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