PROBST, E., 2010. Exploring hedonistic consumption from an identity perspective: an interpretative study. DBA, Nottingham Trent University.
196863_Probst DBA Thesis 08 04 10.pdf
Download (3MB) | Preview
This paper is the fifth in a series of six written as part of an investigation of consumer beliefs and attitudes towards luxuries. Numerous studies concerned with luxury consumption look at what luxury is and enables (Berry, 1994; Dubois and Laurent, 1996; Dubois et al., 2001; Lageat et al., 2003; Phau and Prendergast, 2001; Vigneron and Johnson, 1999). This document is aimed at filling a gap in knowledge by investigating how consumers create the meanings they associate with luxury and how consuming luxury influences their identity.
|Divisions:||Schools > Nottingham Business School|
|Depositing User:||EPrints Services|
|Date Added:||09 Oct 2015 09:35|
|Last Modified:||21 Jul 2016 11:11|
Actions (login required)
Views per month over past year
Downloads per month over past year