Poetry in motion: creative networking in micro retail

Foster, C. ORCID: 0000-0003-2462-5155 and Brindley, C., 2015. Poetry in motion: creative networking in micro retail. In: British Academy of Management, University of Portsmouth, Portsmouth, September 2015, Portsmouth.

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Abstract

This developmental paper explores the role of networks in the micro retail sector by providing qualitative evidence from a longitudinal study of a female owned retail publishing business. The preliminary analysis finds that the owner has drawn upon her own social capital to develop networks which have been crucial to the survival of the retail business. These networks are informal, wide reaching and closely linked to the social bonds the owner has made with other individuals who share similar values to that of the business.

Item Type: Conference contribution
Creators: Foster, C. and Brindley, C.
Date: 2015
Divisions: Schools > Nottingham Business School
Depositing User: EPrints Services
Date Added: 28 Oct 2015 10:34
Last Modified: 09 Jun 2017 13:56
URI: http://irep.ntu.ac.uk/id/eprint/25982

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