Lin, C.-H., Sanders, K., Sun, J.-M., Shipton, H. ORCID: 0000-0003-4006-7923 and Mooi, E.A., 2015. From customer-oriented strategy to perceived organizational financial performance: the role of human resource management and customer-linking capability. British Journal of Management. ISSN 1045-3172
|
Text
PubSub3201_Shipton_v2.pdf - Post-print Download (478kB) | Preview |
Abstract
Drawing on the organizational capabilities literature, we developed and tested a model of how supportive human resource management (HRM) improved firms’ financial performance perceived by marketing managers through fostering the implementation of a customer-oriented strategy. Customer-linking capability, which is the capability in managing close customer relationships, indicated the implementation of the customer-oriented strategy. Data collected from two emerging economies–China and Hungary–established that supportive HRM partially mediated the relationship between customer-oriented strategy and customer-linking capability. Customer-linking capability further explained how supportive HRM contributed to perceived financial performance. This study explicates the implication of customer-oriented strategy for HRM and reveals the importance of HRM in strategy implementation. It also sheds some light on the “black-box” between HRM and performance. While making important contributions to the field of strategy, HRM and marketing, this study also offers useful practical implications.
Item Type: | Journal article | ||||
---|---|---|---|---|---|
Publication Title: | British Journal of Management | ||||
Creators: | Lin, C.-H., Sanders, K., Sun, J.-M., Shipton, H. and Mooi, E.A. | ||||
Publisher: | John Wiley & Sons, Ltd. for the British Academy of Management | ||||
Date: | 2015 | ||||
ISSN: | 1045-3172 | ||||
Identifiers: |
|
||||
Divisions: | Schools > Nottingham Business School | ||||
Record created by: | EPrints Services | ||||
Date Added: | 28 Oct 2015 10:34 | ||||
Last Modified: | 09 Jun 2017 13:56 | ||||
URI: | https://irep.ntu.ac.uk/id/eprint/26072 |
Actions (login required)
Edit View |
Views
Views per month over past year
Downloads
Downloads per month over past year