User-generated images and its impact on consumer-based brand equity and on purchase intention

Schivinski, B ORCID: 0000-0002-4095-1922, Łukasik, P and Dabrowski, D, 2015. User-generated images and its impact on consumer-based brand equity and on purchase intention. Logistyka (2), pp. 1054-1061. ISSN 1231-5478

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Item Type: Journal article
Publication Title: Logistyka
Creators: Schivinski, B., Łukasik, P. and Dabrowski, D.
Publisher: Instytut Logistyki i Magazynowania
Date: 2015
Number: 2
ISSN: 1231-5478
Divisions: Schools > Nottingham Business School
Depositing User: Jill Tomkinson
Date Added: 20 Nov 2015 11:09
Last Modified: 09 Jun 2017 13:57
URI: http://irep.ntu.ac.uk/id/eprint/26432

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