Pomiar kapitału marek własnych detalistów

Łukasik, P. and Schivinski, B. ORCID: 0000-0002-4095-1922, 2015. Pomiar kapitału marek własnych detalistów. Annales Universitatis Mariae Curie-Sklodowska. Sectio H. Oeconomia, 49 (1), pp. 81-88. ISSN 0459-9586

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Item Type: Journal article
Alternative Title: Measuring the store brand equity
Publication Title: Annales Universitatis Mariae Curie-Sklodowska. Sectio H. Oeconomia
Creators: Łukasik, P. and Schivinski, B.
Publisher: Wydawnictwo Uniwersytetu Marii Curie-Sklodowskiej w Lublinie
Date: 2015
Volume: 49
Number: 1
ISSN: 0459-9586
Divisions: Schools > Nottingham Business School
Depositing User: Jonathan Gallacher
Date Added: 20 Nov 2015 15:22
Last Modified: 09 Jun 2017 13:57
URI: http://irep.ntu.ac.uk/id/eprint/26439

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