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Poorrezaei, M. 
ORCID: 0000-0002-0725-3209 and Heinze, A.,
2014.
SME competitiveness through online brand communities: brand loyalty perspective.
In: ISBE (Institute for Small Business and Entrepreneurship) Conference 2014, Manchester Conference Centre, Manchester, 5-6 November 2014.
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PubSub7209_Poorrezaei.pdf - Published version Download (326kB) | Preview |
| Item Type: | Conference contribution |
|---|---|
| Creators: | Poorrezaei, M. and Heinze, A. |
| Date: | November 2014 |
| Divisions: | Schools > Nottingham Business School |
| Record created by: | Jill Tomkinson |
| Date Added: | 19 Jan 2017 10:54 |
| Last Modified: | 09 Jun 2017 14:11 |
| URI: | https://irep.ntu.ac.uk/id/eprint/29850 |
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