The Mexican European diaspora: class, race and distinctions on social networking sites

Nessi García, L and Bailey, OG ORCID: https://orcid.org/0000-0002-7266-7651, 2018. The Mexican European diaspora: class, race and distinctions on social networking sites. Journal of Ethnic and Migration Studies. ISSN 1369-183X

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Abstract

This article presents original user-based research concerning a Mexican European Diaspora's use of Social Networking Sites (SNSs) for making racial and classed distinctions through the course of sharing and viewing content on their networked profiles. Bourdieu’s theoretical framework is used to address the ways in which SNSs usage fosters social capital, exclusion and displays of prejudice and discrimination. We also found useful the analysis of racial distinctions based on participants' references to physical attributes. To illustrate the use of racial and classed distinctions, we specifically consider the use of Facebook and also of A Small World (ASW), an exclusive SNS, regarded as one of few designed for use by 'the wealthy' [Ruiz, 2008. "Five Social Networking Sites for the Wealthy." Forbes. Accessed June 11, 2010. http://www.forbes.com/2008/05/02/social-networks-vip-tech-personal-cx_nr_0502style.html]. We analyse the term 'naco', a pejorative Mexican term commonly used to refer to vulgarity or inferiority amongst Mexican European and privileged diaspora with strong racial, classed and gendered connotations. The empirical material for this study is based on ethnographic research. Through the analysis of displayed images and text as well as well questionnaires and interviews we found tacit or explicit exclusion, discrimination and segregation through close-knit SNS networks engaged in by our participants, a Mexican privileged European diaspora.

Item Type:	Journal article
Publication Title:	Journal of Ethnic and Migration Studies
Creators:	Nessi García, L. and Bailey, O.G.
Publisher:	Taylor & Francis
Date:	20 June 2018
ISSN:	1369-183X
Identifiers:	Number Type 10.1080/1369183x.2018.1483716 DOI
Divisions:	Schools > School of Arts and Humanities
Record created by:	Linda Sullivan
Date Added:	25 Sep 2018 15:21
Last Modified:	20 Dec 2019 03:00
URI:	https://irep.ntu.ac.uk/id/eprint/34578

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