Opportunities and challenges of international retailing in China

Siebers, L.Q. ORCID: 0000-0002-2664-9065, 2018. Opportunities and challenges of international retailing in China. The World Financial Review (SepOct), pp. 31-34.

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Abstract

The performance of foreign retailers in China has shown a reversed U shape since their market entry in the 1990s. By the destruction of digitalisation, large retail giants continue to reduce both the number and the size of their stores, protecting bigger loss but worsening their sales too. They launched omnichannel retail after China’s online sales had started to soar in 2010 and introduced the experience-based retail ecosystem mostly in collaboration with local companies. However, their long-term performance will largely rely on the local consumption demands and institutional environment.

Item Type: Newspaper or popular journal contribution
Publication Title: The World Financial Review
Creators: Siebers, L.Q.
Publisher: The World Financial Review
Place of Publication: London
Date: 3 October 2018
Number: SepOct
Divisions: Schools > Nottingham Business School
Depositing User: Linda Sullivan
Date Added: 12 Nov 2018 09:30
Last Modified: 12 Nov 2018 09:32
URI: http://irep.ntu.ac.uk/id/eprint/34903

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