Investigating corporate brand values in higher education

Spry, L. ORCID: 0000-0002-1473-1205, Poorrezaei, M. ORCID: 0000-0002-0725-3209 and Pich, C. ORCID: 0000-0003-1259-2827, 2018. Investigating corporate brand values in higher education. In: 21st AMS World Marketing Congress (WMC) 2018, Universidade Lusiada-Norte, Porto, Portugal, 27-29 June 2018.

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Item Type: Conference contribution
Creators: Spry, L., Poorrezaei, M. and Pich, C.
Date: June 2018
Divisions: Schools > Nottingham Business School
Depositing User: Jonathan Gallacher
Date Added: 21 Nov 2018 10:31
Last Modified: 21 Nov 2018 10:31
URI: http://irep.ntu.ac.uk/id/eprint/35076

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