Translating strategies of boundary spanners within an MNC: the case of CSR reporting

Gutierrez-Huerter O, G., Gold, S., Moon, J. and Chapple, W. ORCID: 0000-0003-1834-8075, 2016. Translating strategies of boundary spanners within an MNC: the case of CSR reporting. Academy of Management Proceedings, 2016 (1). ISSN 0065-0668

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Abstract

Based on an embedded multiple case study of a UK-based MNC, informed by 27 semi-structured interviews and 20 follow-up interviews, this paper studies the translation of corporate social responsibility reporting (CSRR) within an MNC following its transfer from the HQ. Drawing from the Scandinavian institutionalism, with particular attention to Boxenbaum’s (2006b) three-dimensional framework of translation, the article conceptualises subsidiary translators as boundary spanners within the MNC and investigates the interplay of translators’ individual preferences, strategic framing and local grounding across five subsidiaries. The case analysis identifies four distinct translation strategies: hybridization, cherry-picking, replication, and substitution, thus contributing to the theorization of the intra-organisational translation strategies and contributing to a more sophisticated understanding of the agency roles of boundary spanners within MNCs.

Item Type: Journal article
Description: Proceedings of the Academy of Management Conference, Anaheim, 1 August 2016.
Publication Title: Academy of Management Proceedings
Creators: Gutierrez-Huerter O, G., Gold, S., Moon, J. and Chapple, W.
Publisher: Academy of Management
Date: 2016
Volume: 2016
Number: 1
ISSN: 0065-0668
Identifiers:
NumberType
10.5465/ambpp.2016.11681abstractDOI
1239923Other
Divisions: Schools > Nottingham Business School
Depositing User: Linda Sullivan
Date Added: 22 Nov 2019 08:59
Last Modified: 22 Nov 2019 08:59
Related URLs:
URI: http://irep.ntu.ac.uk/id/eprint/38441

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