Szarkiszjan, M. and Denoncourt, J. ORCID: 0000-0003-2176-8935, 2019. Japanese trade mark law and Benrishi: preparing for Tokyo 2020. Gewerblicher Rechtsschutz und Urheberrecht Internationaler (68): 1239. ISSN 0016-9420
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Abstract
Trade marks are the signifiers and legal anchors of brands. This article examines the Japanese trade mark law framework and offers streamlined legal guidance on Japanese trade mark registration, focusing on the considerations required to bring a brand to the Japanese market in time for the Tokyo 2020 Olympics and beyond.
Item Type: | Journal article | ||||
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Publication Title: | Gewerblicher Rechtsschutz und Urheberrecht Internationaler | ||||
Creators: | Szarkiszjan, M. and Denoncourt, J. | ||||
Publisher: | C.H. Beck | ||||
Date: | 1 December 2019 | ||||
Number: | 68 | ||||
ISSN: | 0016-9420 | ||||
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Divisions: | Schools > Nottingham Law School | ||||
Record created by: | Jonathan Gallacher | ||||
Date Added: | 06 Jan 2020 13:37 | ||||
Last Modified: | 31 May 2021 15:12 | ||||
URI: | https://irep.ntu.ac.uk/id/eprint/38930 |
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