Investigating narrative involvement, parasocial interactions, and impulse buying behaviours within a second screen social commerce context

Vazquez, D., Wu, X., Nguyen, B., Kent, A. ORCID: 0000-0002-9741-4335, Gutierrez, A. and Chen, T., 2020. Investigating narrative involvement, parasocial interactions, and impulse buying behaviours within a second screen social commerce context. International Journal of Information Management, 53: 102135. ISSN 0268-4012

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Item Type:	Journal article
Publication Title:	International Journal of Information Management
Creators:	Vazquez, D., Wu, X., Nguyen, B., Kent, A., Gutierrez, A. and Chen, T.
Publisher:	Elsevier
Date:	August 2020
Volume:	53
ISSN:	0268-4012
Identifiers:	Number Type 10.1016/j.ijinfomgt.2020.102135 DOI 1331428 Other S0268401219312964 Publisher Item Identifier
Divisions:	Schools > School of Art and Design
Record created by:	Jonathan Gallacher
Date Added:	10 Jun 2020 08:15
Last Modified:	10 Jun 2020 08:15
URI:	https://irep.ntu.ac.uk/id/eprint/39955

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