Political brand identity and image: manifestations, challenges and tensions

Pich, C. ORCID: 0000-0003-1259-2827 and Armannsdottir, G. ORCID: 0000-0001-5458-8434, 2022. Political brand identity and image: manifestations, challenges and tensions. In: M. Moufahim, ed., Political branding in turbulent times. Palgrave Studies in Political Marketing and Management . Cham: Palgrave Macmillan, pp. 9-32. ISBN 9783030832285

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Item Type:	Chapter in book
Creators:	Pich, C. and Armannsdottir, G.
Publisher:	Palgrave Macmillan
Place of Publication:	Cham
Date:	2022
ISBN:	9783030832285
Identifiers:	Number Type 10.1007/978-3-030-83229-2_2 DOI 1484801 Other
Divisions:	Schools > Nottingham Business School
Record created by:	Laura Ward
Date Added:	02 Nov 2021 16:28
Last Modified:	02 Nov 2021 16:28
URI:	https://irep.ntu.ac.uk/id/eprint/44580

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