Discourse analytical methods for examining customers' online talk

Hall, M. and Neugebauer, J., 2014. Discourse analytical methods for examining customers' online talk. In: L. Barreau, ed., Advertising: types of methods, perceptions and impact on consumer behavior. New York: Nova Science, pp. 93-111. ISBN 9781629486130

Full text not available from this repository.
Item Type: Chapter in book
Creators: Hall, M. and Neugebauer, J.
Publisher: Nova Science
Place of Publication: New York
Date: 2014
Divisions: Schools > School of Social Sciences
Depositing User: EPrints Services
Date Added: 09 Oct 2015 09:55
Last Modified: 12 Oct 2015 12:36
URI: http://irep.ntu.ac.uk/id/eprint/4814

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