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Cook, D. 
ORCID: 0000-0001-6160-7904 and Pich, C. ORCID: 0000-0003-1259-2827,
2023.
A brand identity crisis? Evaluating the challenges and opportunities of Euro 2020.
In: 27th International Conference on Corporate and Marketing Communications, Cranfield University, Bedford, 3-4 April 2023.
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| Item Type: | Conference contribution | ||||
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| Creators: | Cook, D. and Pich, C. | ||||
| Date: | April 2023 | ||||
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| Divisions: | Schools > Nottingham Business School | ||||
| Record created by: | Jonathan Gallacher | ||||
| Date Added: | 20 Apr 2023 08:04 | ||||
| Last Modified: | 20 Apr 2023 08:04 | ||||
| URI: | https://irep.ntu.ac.uk/id/eprint/48781 |
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