The marketing mix: from products to life enhancing experiences

Allison, S. ORCID: 0000-0002-7509-9979, 2012. The marketing mix: from products to life enhancing experiences. In: Academy of Marketing Annual Conference, Southampton Management School, University of Southampton, 2-5 July 2012, Southampton.

Full text not available from this repository.

Item Type:	Conference contribution
Creators:	Allison, S.
Date:	2012
Divisions:	Schools > Nottingham Business School
Record created by:	EPrints Services
Date Added:	09 Oct 2015 09:55
Last Modified:	09 Jun 2017 13:14
URI:	https://irep.ntu.ac.uk/id/eprint/5010

Actions (login required)

Edit View

Views

Downloads