Online fashion shopping paradox: the role of customer reviews and Facebook marketing

Kawaf, F. ORCID: 0000-0002-7089-7816 and Istanbulluoglu, D., 2019. Online fashion shopping paradox: the role of customer reviews and Facebook marketing. Journal of Retailing and Consumer Services, 48, pp. 144-153. ISSN 0969-6989

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Item Type:	Journal article
Publication Title:	Journal of Retailing and Consumer Services
Creators:	Kawaf, F. and Istanbulluoglu, D.
Publisher:	Elsevier BV
Date:	May 2019
Volume:	48
ISSN:	0969-6989
Identifiers:	Number Type 10.1016/j.jretconser.2019.02.017 DOI S0969698918304648 Publisher Item Identifier 2280079 Other
Divisions:	Schools > Nottingham Business School
Record created by:	Melissa Cornwell
Date Added:	08 Nov 2024 14:41
Last Modified:	08 Nov 2024 14:41
URI:	https://irep.ntu.ac.uk/id/eprint/52543

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