'Help - for a life without tobacco': public health branding campaign [case study]

Brown, A. ORCID: 0000-0001-6145-4362, 2014. 'Help - for a life without tobacco': public health branding campaign [case study]. In: G. Hastings and C. Domegan, eds., Social marketing: from tunes to symphonies. Abingdon: Routledge, pp. 344-349. ISBN 9780415683739

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Item Type:	Chapter in book
Description:	Please note that this is an extract from an authored, not edited, book.
Creators:	Brown, A.
Publisher:	Routledge
Place of Publication:	Abingdon
Date:	2014
ISBN:	9780415683739
Divisions:	Schools > Nottingham Business School
Record created by:	EPrints Services
Date Added:	09 Oct 2015 10:06
Last Modified:	17 May 2021 17:23
URI:	https://irep.ntu.ac.uk/id/eprint/7748

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