Items where Author is "Dennis, C"

Chapter in book

KENT, A., DENNIS, C., BLAZQUEZ CANO, M. and SCHWARZ, E., 2015. Branding, marketing and design: experiential in-store digital environments. In: E. PANTANO, ed., Successful technological integration for competitive advantage in retail settings. Advances in e-business research series . Hershey, PA: IGI Global, pp. 1-22. ISBN 9781466682986