Items where Author is "Ye, Z"

Journal article

LIN, W., XIN, L.H., YE, Z. and ZHAO, J., 2022. Artificial intelligence in a digital age in China. The Company Lawyer, 43 (3), pp. 91-92. ISSN 0144-1027

ZHANG, L., CHEN, F.-W., XIA, S.-M., CAO, D.M., YE, Z., SHEN, C.-R., MAAS, G. and LI, Y.-M., 2021. Value co-creation and appropriation of platform-based alliances in cooperative advertising. Industrial Marketing Management, 96, pp. 213-225. ISSN 0019-8501