From 'River Cottage' to 'Chicken Run': Hugh Fearnley-Whttingstall and the class politics of ethical consumption

Bell, D. and Hollows, J., 2011. From 'River Cottage' to 'Chicken Run': Hugh Fearnley-Whttingstall and the class politics of ethical consumption. Celebrity Studies, 2 (2), pp. 178-191.

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Lifestyle television provides a key site through which to explore the dilemmas of ethical consumption, as the genre shifts to consider the ethics of different consumption practices and taste cultures. UK television cook Hugh Fearnley-Whittingstall's TV programmes offer fertile ground not only for thinking about television personalities as lifestyle experts and moral entrepreneurs, but also for thinking about how the meanings and uses of their television image are inflected by genre. In this article we explore how the shift from the lifestyled downshifting narrative of the River Cottage series to the 'campaigning culinary documentary' Hugh's Chicken Run exposes issues of celebrity, class and ethics. While both series are concerned with ethical consumption, they work in different ways to reveal a distinction between 'ethical' and 'unethical' consumption practices and positions - positions that are inevitably classed.

Item Type: Journal article
Publication Title: Celebrity Studies
Creators: Bell, D. and Hollows, J.
Publisher: Taylor & Francis (Routledge)
Date: 2011
Volume: 2
Number: 2
Rights: © 2011 Taylor & Francis Group, an Informa Business.
Divisions: Schools > School of Arts and Humanities
Record created by: EPrints Services
Date Added: 09 Oct 2015 10:27
Last Modified: 23 Aug 2016 09:10

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