Qualitative projective techniques in political brand image research from the perspective of young adults

Pich, C. ORCID: 0000-0003-1259-2827 and Dean, D., 2015. Qualitative projective techniques in political brand image research from the perspective of young adults. Qualitative Market Research: an International Journal, 18 (1), pp. 115-144. ISSN 1352-2752

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Item Type:	Journal article
Publication Title:	Qualitative Market Research: an International Journal
Creators:	Pich, C. and Dean, D.
Publisher:	Emerald
Place of Publication:	Bingley
Date:	2015
Volume:	18
Number:	1
ISSN:	1352-2752
Identifiers:	Number Type 10.1108/QMR-12-2012-0058 DOI 531476 Other
Divisions:	Schools > Nottingham Business School
Record created by:	EPrints Services
Date Added:	09 Oct 2015 10:51
Last Modified:	29 Oct 2020 14:11
URI:	https://irep.ntu.ac.uk/id/eprint/19283

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