Personalised feedback in the promotion of responsible gambling: a brief overview

Auer, M. and Griffiths, M.D. ORCID: 0000-0001-8880-6524, 2014. Personalised feedback in the promotion of responsible gambling: a brief overview. Responsible Gambling Review, 1 (1), pp. 27-36. ISSN 2368-7312


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Research into gambling has shown that irrational gambling-related cognitions linked to randomness and probabilities contribute to the initiation and maintenance of problematic gambling. A small body of empirical research has shown that educational programs about erroneous beliefs in gambling can successfully help change such cognitions. Studies have also shown that the way information is presented to gamblers is significant. Personalized behavioral feedback has been studied in many other areas outside of the gambling area (e.g., cigarette smoking). These examples from related areas suggest that behavioral feedback could also work in promoting responsible gambling. These approaches aim to change a person’s behavior via behavioral feedback. Such approaches are based on both the ‘stages of change’ model and motivational interviewing. Therefore, in order to change people’s gambling behavior using behavioral tracking data, player feedback should also be presented in a tailored and motivational way, and take into account the stages of change model.

Item Type: Journal article
Publication Title: Responsible Gambling Review
Creators: Auer, M. and Griffiths, M.D.
Date: 2014
Volume: 1
Number: 1
ISSN: 2368-7312
Divisions: Schools > School of Social Sciences
Record created by: EPrints Services
Date Added: 28 Oct 2015 10:34
Last Modified: 09 Jun 2017 13:55

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