Strategy Reformation? Materialization of Social Media in Telecom Industry

Kwayu, S., Lal, B. ORCID: 0000-0003-1340-1746 and Abubakre, M. ORCID: 0000-0001-5481-1149, 2016. Strategy Reformation? Materialization of Social Media in Telecom Industry. In: Y.K. Dwivedi, M. Mäntymäki, M.N. Ravishankar, M. Janssen, M. Clement, E.L. Slade, N.P. Rana, S. Al-Sharhan and A.C. Simintiras, eds., Social media: the good, the bad, and the ugly. Proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, 13-15 September 2016. Lecture notes in computer science, 9844 . Cham: Springer, pp. 31-41. ISBN 9783319452333

Full text not available from this repository.
Item Type: Chapter in book
Creators: Kwayu, S., Lal, B. and Abubakre, M.
Publisher: Springer
Place of Publication: Cham
Date: August 2016
Volume: 9844
ISBN: 9783319452333
ISSN: 0302-9743
Divisions: Schools > Nottingham Business School
Record created by: Linda Sullivan
Date Added: 18 Jan 2017 11:55
Last Modified: 09 Jun 2017 14:11

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