Winfield, S ORCID: https://orcid.org/0000-0001-7987-9908 and Richardson, Y,
2016.
Designing-in Consumer Identity and Experience via Social Media Representation and Engagement Effects: Contesting Female Body Image and Branding.
In: McIntyre, C, Melewar, TC and Dennis, C, eds.,
Multi-channel marketing, branding and retail design: new challenges and opportunities.
Bingley: Emerald, pp. 51-72.
ISBN 9781786354563
Official URL: http://doi.org/10.1108/978-1-78635-456-320161008
Item Type: | Chapter in book |
---|---|
Creators: | Winfield, S. and Richardson, Y. |
Publisher: | Emerald |
Place of Publication: | Bingley |
Date: | 2016 |
ISBN: | 9781786354563 |
Identifiers: | Number Type 10.1108/978-1-78635-456-320161008 DOI |
Divisions: | Schools > School of Art and Design |
Record created by: | Jonathan Gallacher |
Date Added: | 23 Jan 2017 16:50 |
Last Modified: | 09 Jun 2017 14:11 |
URI: | https://irep.ntu.ac.uk/id/eprint/29950 |
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