An exploratory study on the links between individual upcycling, product attachment and product longevity

Sung, K. ORCID: 0000-0001-9570-7225, Cooper, T. ORCID: 0000-0001-8623-2918 and Kettley, S. ORCID: 0000-0001-7274-2175, 2015. An exploratory study on the links between individual upcycling, product attachment and product longevity. In: T. Cooper ORCID: 0000-0001-8623-2918, N. Braithwaite, M. Moreno and G. Salvia, eds., Product Lifetimes and the Environment (PLATE) Conference proceedings, [Nottingham Trent University], Nottingham, 17-19 June 2015. Nottingham: Nottingham Trent University: CADBE, pp. 349-356. ISBN 9780957600997


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Product attachment, the emotional bond experienced with a product, is an emerging concept for sustainable production and consumption. The logic behind it is that when people are attached to any product, they are more likely to handle the product with care and to postpone its replacement or disposal. Some types of product have been studied regarding product attachment in past research but the focus has been on the perspectives of professional designers and manufacturers rather than on consumers’ ‘everyday creativity’ activities such as ‘individual upcycling’. Individual upcycling, creation out of used materials resulting in a higher quality or value product than the compositional elements, is particularly relevant to product attachment. This is because upcycling, as a creative, participatory user activity, may offer the experiences of self-expression, group affiliation, special memories and pleasure, all of which are possible product attachment determinants.

Item Type: Chapter in book
Alternative Title: Proceedings of the Product Lifetimes and the Environment Conference, 17-19 June 2015
Proceedings of the PLATE Conference, 17-19 June 2015
Creators: Sung, K., Cooper, T. and Kettley, S.
Publisher: Nottingham Trent University: CADBE
Place of Publication: Nottingham
Date: 2015
ISBN: 9780957600997
Rights: [© Nottingham Trent University 2015].
cc Proceedings are under a Creative Common License Number CC BY-NC-ND 4.0 (
Divisions: Schools > School of Architecture, Design and the Built Environment
Record created by: EPrints Services
Date Added: 09 Oct 2015 09:53
Last Modified: 10 Aug 2017 15:49

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