A brand identity crisis? Evaluating the challenges and opportunities of Euro 2020

Cook, D. ORCID: 0000-0001-6160-7904 and Pich, C. ORCID: 0000-0003-1259-2827, 2023. A brand identity crisis? Evaluating the challenges and opportunities of Euro 2020. In: 27th International Conference on Corporate and Marketing Communications, Cranfield University, Bedford, 3-4 April 2023.

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Item Type: Conference contribution
Creators: Cook, D. and Pich, C.
Date: April 2023
Identifiers:
NumberType
1750189Other
Divisions: Schools > Nottingham Business School
Record created by: Jonathan Gallacher
Date Added: 20 Apr 2023 08:04
Last Modified: 20 Apr 2023 08:04
URI: https://irep.ntu.ac.uk/id/eprint/48781

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