Like it but do not comment: manipulating the engagement of sports fans in social media

Agrawal, A., Gupta, A. and Yousaf, A. ORCID: 0000-0002-5234-7474, 2018. Like it but do not comment: manipulating the engagement of sports fans in social media. International Journal of Sport Management and Marketing, 18 (4), pp. 340-356. ISSN 1475-8962

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Item Type: Journal article
Publication Title: International Journal of Sport Management and Marketing
Creators: Agrawal, A., Gupta, A. and Yousaf, A.
Publisher: Inderscience Publishers
Date: 2018
Volume: 18
Number: 4
ISSN: 1475-8962
Identifiers:
NumberType
10.1504/ijsmm.2018.10014077DOI
1762144Other
Divisions: Schools > Nottingham Business School
Record created by: Laura Ward
Date Added: 19 May 2023 13:37
Last Modified: 19 May 2023 13:37
URI: https://irep.ntu.ac.uk/id/eprint/49028

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