Driving loyalty intentions of mobile games: a motivation theory perspective

Cheung, M.L. ORCID: 0000-0003-0320-1134, Leung, W.K.S., Chang, L.M.K. and Shi, S., 2021. Driving loyalty intentions of mobile games: a motivation theory perspective. Quality and Quantity. ISSN 0033-5177

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Item Type:	Journal article
Publication Title:	Quality and Quantity
Creators:	Cheung, M.L., Leung, W.K.S., Chang, L.M.K. and Shi, S.
Publisher:	Springer Science and Business Media LLC
Date:	20 February 2021
ISSN:	0033-5177
Identifiers:	Number Type 10.1007/s11135-021-01120-y DOI 1812024 Other
Divisions:	Schools > Nottingham Business School
Record created by:	Laura Ward
Date Added:	09 Oct 2023 10:25
Last Modified:	09 Oct 2023 10:25
URI:	https://irep.ntu.ac.uk/id/eprint/49916

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