I'm age and #image: utilising age identity for segmentation, targeting and positioning

Gillooley, S-M, 2021. I'm age and #image: utilising age identity for segmentation, targeting and positioning. In: MarketEd.Live 2021, Nottingham Contemporary, UK, 20 September 2021.

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Item Type:	Conference contribution
Creators:	Gillooley, S.-M.
Date:	September 2021
Identifiers:	Number Type 1485044 Other
Divisions:	Schools > Nottingham Business School
Record created by:	Jeremy Silvester
Date Added:	10 Nov 2023 10:23
Last Modified:	10 Nov 2023 15:31
URI:	https://irep.ntu.ac.uk/id/eprint/50353

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