Predicting customer churn and retention rates in Nigeria’s mobile telecommunication industry using Markov chain modelling

Adebiyi, S.O. ORCID: 0009-0001-0546-0060, Oyatoye, E.O. and Mojekwu, J.N., 2015. Predicting customer churn and retention rates in Nigeria’s mobile telecommunication industry using Markov chain modelling. Acta Universitatis Sapientiae, Economics and Business, 3 (1), pp. 67-80. ISSN 2343-8894

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Item Type:	Journal article
Publication Title:	Acta Universitatis Sapientiae, Economics and Business
Creators:	Adebiyi, S.O., Oyatoye, E.O. and Mojekwu, J.N.
Publisher:	Universitatea Sapientia din municipiul Cluj-Napoca
Date:	1 December 2015
Volume:	3
Number:	1
ISSN:	2343-8894
Identifiers:	Number Type 10.1515/auseb-2015-0004 DOI 1893269 Other
Divisions:	Schools > Nottingham Business School
Record created by:	Laura Ward
Date Added:	10 May 2024 09:23
Last Modified:	10 May 2024 09:23
URI:	https://irep.ntu.ac.uk/id/eprint/51422

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