Reassessing Western biases: an African perspective of entrepreneurship and innovation

Simba, A. ORCID: 0000-0002-0276-8211, 2024. Reassessing Western biases: an African perspective of entrepreneurship and innovation. In: Reference module in social sciences. Elsevier. ISBN 9780443157851

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Non–Western views about entrepreneurship and innovation are perceived as inferior and pseudo–scientific by the research community. This status quo reduces the research options for African scholars. It pushes them to adapt overutilized Western theories, making cosmetic changes to force–fit them to frame behaviors and actions only recognizable in their contexts. With this approach, in entrepreneurship and innovation, the research community runs the risk of missing out on the potential to develop new theories using distinct African entrepreneurship and innovation features. Various African economies’ business terrains have distinctive features that often render entrepreneurship and innovation highly temporal, unscripted, and less–predictable. Their uniqueness is inherent in the continents’ varied cultures and social structures, that are usually hard to decipher at the surface but still influence business practice. Exploring the structures and behaviors in such contexts should inspire new theoretical explanations to widen the research scope in entrepreneurship and innovation.

Item Type: Chapter in book
Creators: Simba, A.
Publisher: Elsevier
Date: 28 June 2024
ISBN: 9780443157851
Divisions: Schools > Nottingham Business School
Record created by: Laura Ward
Date Added: 08 Jul 2024 13:17
Last Modified: 12 Jul 2024 15:54

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