Items where Author is "Blazquez Cano, M"

Chapter in book

KENT, A., BLAZQUEZ CANO, M., VIANELLO, M. and HELBERGER, E., 2016. Omnichannel fashion retail and channel integration: the case of department stores. In: A. VECCHI and C. BUCKLEY, eds., Handbook of research on global fashion management and merchandising. Advances in logistics, operations, and management science . Hershey, PA: Business Science Reference, pp. 398-419. ISBN 9781522501107

KENT, A., DENNIS, C., BLAZQUEZ CANO, M. and SCHWARZ, E., 2015. Branding, marketing and design: experiential in-store digital environments. In: E. PANTANO, ed., Successful technological integration for competitive advantage in retail settings. Advances in e-business research series . Hershey, PA: IGI Global, pp. 1-22. ISBN 9781466682986