Items where Author is "Cook, A"

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Conference contribution

HILLER, A.J., PICK, P. and COOK, A., 2016. Reconciling and radicalising business school stakeholder engagement: delivering on brand promise through the ThinkubatorĀ® Challenge: competitive paper. In: Academy of Marketing Conference: Radical Marketing, Northumbria University, Newcastle, 6-8 July 2016.

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