Items where Author is "Grime, I"
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Journal article
CHENG, R., HINES, T. and GRIME, I., 2008. Desired and perceived identities of 'fast fashion' retailers. European Journal of Marketing. ISSN 0309-0566
Chapter in book
HINES, T., CHENG, R. and GRIME, I., 2007. Fashion retail identities. In: T. HINES and M. BRUCE, eds., Fashion marketing: contemporary Issues. Oxford: Elsevier. ISBN 0309-0566
Conference contribution
CHENG, R., HINES, T. and GRIME, I., 2007. The desired identity and perceived identity of fashion retailers. In: British Academy of Management Conference, Warwick, 11-13 September, 2007, Warwick.
CHENG, R., HINES, T. and GRIME, I., 2006. We know who we are but do you? In: 2nd Annual Colloquium: the Academy of Marketing's Brand and Corporate Reputation SIG, Manchester, September, 2006, Manchester.