Items where Author is "Jacob, F"
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Number of items: 2.
Journal article
JACOB, F. and EHRET, M., 2006. Self protection vs. opportunity seeking in business buying behavior - an experimental study. Journal of Business and Industrial Marketing, 21 (2), pp. 106-117. ISSN 0885-8624
Edited book
FLIESS, S., HAASE, M., JACOB, F. and EHRET, M., 2015. Kundenintegration und Leistungslehre: Integrative Wertschöpfung in Dienstleistungen, Solutions und Entrepreneurship. Wiesbaden: Springer. ISBN 9783658074470
