Items where Author is "Lee, LW"

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Number of items: 18.

Journal article

LEE, L.W., BOON, E. and MCCARTHY, I.P., 2021. Does getting along matter? Tourist-tourist rapport in guided group activities. Tourism Management, 87: 104381. ISSN 0261-5177

LEE, L.W., HANNAH, D.R. and MCCARTHY, I.P., 2020. Do your employees think your slogan is "fake news?" A framework for understanding the impact of company slogans on employees. Journal of Product and Brand Management, 29 (2), pp. 199-208. ISSN 1061-0421

PELET, J.-É., LECAT, B., KHAN, J., LEE, L.W., ELLIS, D., GARRY WOLF, M.M.C., RUNDLE-THIELE, S., KAVOURA, N., KATSONI, V. and WEGMANN, A., 2018. Winery website loyalty: the role of sales promotion and service attributes. International Journal of Wine Business Research, 30 (2), pp. 138-152. ISSN 1751-1062

PELET, J.-É., LECAT, B., KHAN, J., RUNDLE-THIELE, S., LEE, L.W., ELLIS, D., GARRY WOLF, M.M.C., WEGMANN, A.L., KAVOURA, N. and KATSONI, V., 2017. Don't believe the hype: a grounded exploratory six country wine purchasing study. Journal of Wine Research, 28 (2), pp. 91-104. ISSN 0957-1264

LEE, L.W., 2014. Advice from creative consumers: a study of online hotel reviews. International Journal of Technology Marketing, 9 (1), p. 53. ISSN 1741-878X

Conference contribution

LEE, L.W., MCCARTHY, I.P. and YU, Y., 2020. Attributing blame in customer-to-customer interactions in online and face-to-face environments: structured abstract. In: Academy of Marketing Science World Marketing Congress, Brisbane, Australia, 14-17 July 2020.

RESNICK, S., WOODALL, T., LEE, L.W. and POORREZAEI, M., 2019. Exploring value-related perspectives of students over time: describing a linked research programme comprising four studies. In: Academy of Marketing Conference, Regent’s University London, London, 2-4 July 2019.

LEE, L.W., BOON, E. and MCCARTHY, I.P., 2018. Managing customer-to-customer interactions in group services. In: 28th Academy of Marketing Science World Marketing Congress, Porto, Portugal, 27-29 June 2018.

LEE, L.W., MCCARTHY, I.P. and ELLIS, D., 2018. Customer cohort climate: a conceptual model for group service encounters. In: 2017 Academy of Marketing Science (AMS) Annual Conference, Coronado, California, United States, 24-26 May 2017.

STIEHLER, B. and LEE, L.W., 2016. Luxury branding in emerging markets. In: 2014 Academy of Marketing Science (AMS) Annual Conference, Indianapolis, Indiana, United States, 21-23 May 2014.

LEE, L.W. and MCCARTHY, I.P., 2015. Service experiences with other customers: a typology of customer cohort climates. In: Academy of Marketing Conference 2015, University of Limerick, Limerick, Ireland, 7-9 July.

CUNNINGHAM, J.R. and LEE, L.W., 2015. Are health websites ready for the mobile world? A study of readability among traditional and mobile websites. In: 2013 Academy of Marketing Science (AMS) Annual Conference, Monterey, California, United States, 14-18 May 2013.

Confidential report for external body

LEE, L.W. and GRAY, V., 2017. City of Langley tourism plan 2017 to 2020. Vancouver: Strategex Consulting Group.

LEE, L.W. and EISENHAUER, W., 2017. go2HR marketing plan 2018/19 to 2020/21. Vancouver: Strategex Consulting Group.

LEE, L.W., 2014. BC VQA wine beyond BC: a cooperative marketing strategy 2015 to 2019. Vancouver: Strategex Consulting Group.

LEE, L.W., 2014. go2HR job board marketing plan 2014 to 2017. Vancouver: Strategex Consulting Group.

LEE, L.W. and HAYES, D., 2007. Joint tourism Olympic strategy for British Columbia, Vancouver, Whistler, and Canada. Vancouver: Strategex Consulting Group.

Newspaper or popular journal contribution

LEE, L.W., KIETZMANN, J. and KIETZMANN, T.C., 2020. Deepfakes: five ways in which they are brilliant business opportunities. The Conversation.

This list was generated on Thu Mar 28 14:44:00 2024 UTC.