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Journal article

MILLS, S., PATTERSON, A. and QUINN, L., 2015. Fabricating celebrity brands via scandalous narrative: crafting, capering and commodifying the comedian, Russell Brand. Journal of Marketing Management, 31 (5-6), pp. 599-615. ISSN 0267-257X

Chapter in book

MILLS, S., PATTERSON, A. and QUINN, L., 2017. Fabricating celebrity brands via scandalous narrative: crafting, capering and commodifying the comedian, Russell Brand. In: D. BROWNLIE, P. HEWER and F. KERRIGAN, eds., Celebrity, convergence and transformation. Key issues in marketing management . Abingdon: Routledge, pp. 147-163. ISBN 9781138732537

HOWARTH, R., MAZHAR, M., ALLISON, S. and MILLS, S., Integrating SDGs and ESD competencies by design. In: The Elgar companion to marketing and the UN sustainable development goals. Cheltenham: Edward Elgar Publishing. (Forthcoming)

Conference contribution

HOWARTH, R., ARMANNSDOTTIR, G., CARNELL, S., JOHNSTON, P. and MILLS, S., 2022. Value(s)-centred pedagogies for sustainable marketer behaviour; golden threads and patchworks? In: Academy of Marketing Conference, Belfast, 5-7 July 2022.

HOWARTH, R., ARMANNSDOTTIR, G., CARNELL, S., JOHNSTON, P. and MILLS, S., 2022. Recognising and supporting sustainable marketer behaviour in theory and in practice. In: Chartered Association of Business Schools - Learning, Teaching and Student Experience Conference, Belfast, 24-25 May 2022.