The war metaphor in retailing: do soldiers see going to war as like going shopping?

Whysall, P., 2001. The war metaphor in retailing: do soldiers see going to war as like going shopping? Qualitative Market Research: an International Journal, 4 (1), pp. 34-41. ISSN 1352-2752

Full text not available from this repository.
Official URL: www.mcb.co.uk
Item Type: Journal article
Publication Title: Qualitative Market Research: an International Journal
Creators: Whysall, P.
Publisher: Emerald
Place of Publication: Bradford
Date: 2001
Volume: 4
Number: 1
ISSN: 1352-2752
Divisions: Schools > Nottingham Business School
Depositing User: EPrints Services
Date Added: 09 Oct 2015 11:07
Last Modified: 19 Oct 2015 14:41
URI: http://irep.ntu.ac.uk/id/eprint/23088

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