Whysall, P, 2001. The war metaphor in retailing: do soldiers see going to war as like going shopping? Qualitative Market Research: an International Journal, 4 (1), pp. 34-41. ISSN 1352-2752
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Official URL: www.mcb.co.uk
| Item Type: | Journal article |
|---|---|
| Publication Title: | Qualitative Market Research: an International Journal |
| Creators: | Whysall, P. |
| Publisher: | Emerald |
| Place of Publication: | Bradford |
| Date: | 2001 |
| Volume: | 4 |
| Number: | 1 |
| ISSN: | 1352-2752 |
| Divisions: | Schools > Nottingham Business School |
| Record created by: | EPrints Services |
| Date Added: | 09 Oct 2015 11:07 |
| Last Modified: | 19 Oct 2015 14:41 |
| URI: | https://irep.ntu.ac.uk/id/eprint/23088 |
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