Merrilees, B, Wallace, E, Buil, I, de Chernatony, L and Guest, D ORCID: https://orcid.org/0000-0003-4514-9186,
  
2013.
Introduction: thought leadership in brand management.
    
    Journal of Business Research, 66 (2), pp. 145-147.
    
    
  
  
  
      Official URL: http://dx.doi.org/10.1016/j.jbusres.2012.07.006
    
  
  
  | Item Type: | Journal article | 
|---|---|
| Publication Title: | Journal of Business Research | 
| Creators: | Merrilees, B., Wallace, E., Buil, I., de Chernatony, L. and Guest, D. | 
| Date: | 2013 | 
| Volume: | 66 | 
| Number: | 2 | 
| Identifiers: | Number Type 10.1016/j.jbusres.2012.07.006 DOI | 
| Divisions: | Schools > School of Social Sciences | 
| Record created by: | EPrints Services | 
| Date Added: | 09 Oct 2015 11:09 | 
| Last Modified: | 09 Jun 2017 13:51 | 
| URI: | https://irep.ntu.ac.uk/id/eprint/23693 | 
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