Merrilees, B, Wallace, E, Buil, I, de Chernatony, L and Guest, D ORCID: https://orcid.org/0000-0003-4514-9186,
2013.
Introduction: thought leadership in brand management.
Journal of Business Research, 66 (2), pp. 145-147.
Official URL: http://dx.doi.org/10.1016/j.jbusres.2012.07.006
| Item Type: | Journal article |
|---|---|
| Publication Title: | Journal of Business Research |
| Creators: | Merrilees, B., Wallace, E., Buil, I., de Chernatony, L. and Guest, D. |
| Date: | 2013 |
| Volume: | 66 |
| Number: | 2 |
| Identifiers: | Number Type 10.1016/j.jbusres.2012.07.006 DOI |
| Divisions: | Schools > School of Social Sciences |
| Record created by: | EPrints Services |
| Date Added: | 09 Oct 2015 11:09 |
| Last Modified: | 09 Jun 2017 13:51 |
| URI: | https://irep.ntu.ac.uk/id/eprint/23693 |
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