Adegbile, A. ORCID: 0000-0002-7400-6718 and Sarpong, D., 2018. Disruptive innovation at the base-of-the-pyramid: opportunities, and challenges for multinationals in African emerging markets. Critical Perspectives on International Business, 14 (2/3), pp. 111-138. ISSN 1742-2043
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Official URL: https://doi.org/10.1108/cpoib-11-2016-0053
Item Type: | Journal article | ||||||
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Publication Title: | Critical Perspectives on International Business | ||||||
Creators: | Adegbile, A. and Sarpong, D. | ||||||
Publisher: | Emerald | ||||||
Date: | 30 May 2018 | ||||||
Volume: | 14 | ||||||
Number: | 2/3 | ||||||
ISSN: | 1742-2043 | ||||||
Identifiers: |
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Divisions: | Schools > Nottingham Business School | ||||||
Record created by: | Linda Sullivan | ||||||
Date Added: | 19 Nov 2021 11:18 | ||||||
Last Modified: | 19 Nov 2021 11:18 | ||||||
URI: | https://irep.ntu.ac.uk/id/eprint/44883 |
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