Tools
Tools
Yousaf, A. 
ORCID: 0000-0002-5234-7474, Gupta, A. and Mishra, A.,
2017.
Sport team brand-equity index: a new measurement.
Journal of Indian Business Research, 9 (2), pp. 169-188.
ISSN 1755-4195
Official URL: https://doi.org/10.1108/jibr-07-2016-0069
| Item Type: | Journal article | ||||||
|---|---|---|---|---|---|---|---|
| Publication Title: | Journal of Indian Business Research | ||||||
| Creators: | Yousaf, A., Gupta, A. and Mishra, A. | ||||||
| Publisher: | Emerald | ||||||
| Date: | 2017 | ||||||
| Volume: | 9 | ||||||
| Number: | 2 | ||||||
| ISSN: | 1755-4195 | ||||||
| Identifiers: |
|
||||||
| Divisions: | Schools > Nottingham Business School | ||||||
| Record created by: | Laura Ward | ||||||
| Date Added: | 19 May 2023 13:54 | ||||||
| Last Modified: | 19 May 2023 13:54 | ||||||
| URI: | https://irep.ntu.ac.uk/id/eprint/49030 |
Actions (login required)
 |
Edit View |
Views
Views per month over past year
Downloads
Downloads per month over past year
