The treacherous path of sustainability in marketing: challenges of getting it right

Ndlovu, T ORCID logoORCID: https://orcid.org/0000-0003-0753-0015, Simba, A ORCID logoORCID: https://orcid.org/0000-0002-0276-8211 and Mariussen, A, 2015. The treacherous path of sustainability in marketing: challenges of getting it right. In: Tsiakis, T, ed., Trends and innovations in marketing information systems. Hershey, PA: IGI Global, pp. 85-106. ISBN 9781466684591

Full text not available from this repository.
Item Type: Chapter in book
Creators: Ndlovu, T., Simba, A. and Mariussen, A.
Publisher: IGI Global
Place of Publication: Hershey, PA
Date: October 2015
ISBN: 9781466684591
Identifiers:
Number
Type
10.4018/978-1-4666-8459-1
DOI
Divisions: Schools > Nottingham Business School
Record created by: EPrints Services
Date Added: 09 Oct 2015 11:00
Last Modified: 09 Jun 2017 13:46
URI: https://irep.ntu.ac.uk/id/eprint/21334

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