The UK National Lottery. [Case study]

Brindley, CS, 2003. The UK National Lottery. [Case study]. In: Jobber, D, ed., Principles and practices of marketing. McGraw-Hill.

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Item Type:	Chapter in book
Creators:	Brindley, C.S.
Publisher:	McGraw-Hill
Date:	2003
Divisions:	Schools > Nottingham Business School
Record created by:	EPrints Services
Date Added:	09 Oct 2015 11:02
Last Modified:	19 Oct 2015 14:40
URI:	https://irep.ntu.ac.uk/id/eprint/21890

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