Marketing durability: a preliminary review of the market potential for life span labels

Cooper, T ORCID logoORCID: https://orcid.org/0000-0001-8623-2918 and Christer, K, 2004. Marketing durability: a preliminary review of the market potential for life span labels. In: Academy of Marketing Conference, Cheltenham, July 2004, Cheltenham.

Full text not available from this repository.
Item Type: Conference contribution
Creators: Cooper, T. and Christer, K.
Date: 2004
Divisions: Schools > School of Architecture, Design and the Built Environment
Record created by: EPrints Services
Date Added: 09 Oct 2015 11:08
Last Modified: 09 Jun 2017 13:50
URI: https://irep.ntu.ac.uk/id/eprint/23292

Actions (login required)

Edit View Edit View

Statistics

Views

Views per month over past year

Downloads

Downloads per month over past year